Viral List Building Series: Marketing in Your Notification Emails

When you talk about viral list building, people would only think about email marketing with their autoresponder emails and broadcast emails. There is one more type of email that you forget… Let me first clarify what autoresponder emails and broadcast emails are.

Autoresponder emails are emails that you have pre-written and loaded into your autoresponder software. With OptinDesign.com, I use GetResponse.com. And to get money coming in on autopilot, I have loaded a series of emails to be sent on first day, the seventh day, the 10th day and so on. Each of those emails promote something that I believe to be valuable resources to the subscribers. When I have set them up, I don’t need to write to my subscribers all the time because those emails will be sent out automatically.

Now, those are autoresponder emails…

What about broadcast emails? Well, when you have built a list of subscribers, you can start writing an email and send them out immediately. Let say it’s the New Year and I want to wish all of my subscribers Happy New Year. I can just write one, tell them how my previous year was and how I plan to make the new year better. I put it in my GetResponse.com and I just hit the Send button. And every subscriber will get my email within minutes (most of the times).

When you do something like that, it’s call email broadcasting.

Broadcast and autoresponder are great tools. Autoresponder creates ongoing, passive income. Broadcast creates a windfall of income on-demand. One thing that you forget is Notification emails.

With a viral list building system like Viral Sales Generator, emails will be sent out when something happens. Let’s take a look events that triggers notification emails. First when somebody subscribes, they will get an email will their login details. Then when they start to promote your viral list building website, they will start to get notification emails when somebody signs up to your site from their referrals. And another email is sent out when your members made a sale. They get that, “You’ve Made A Sale” email.

People under utilize these notification emails. They normally just write about what happened, and almost nothing is done to further promote your website.

Let’s take a look at one of my notification emails. This one is being sent after they have subscribed to the site…

Subject: [OptinDesign] Welcome. Your Login Details…

Hi $Member_name,

My name is Kidino. In this short message, I just would like
to welcome you to OptinDesign.com.

Here’s what you can do now:

[1] Pick up your free squeeze page templates from the
Member’s Download area:

URL: http://www.optindesign.com/vsg/members/
Username: $Member_username
Password: $Member_password

Download the squeeze page templates and start using them
right away. The manual PDF should get you started. If
you are facing any problems, just send your email this
way – support@optindesign.com

[2] Refer more members and earn 60% on every sale.

Here’s your unique referral link. Use this link to send
friend, readers & customers to OptinDesign.com. This
will that you will be credited for your referrals.

Link: http://www.optindesign.com/$Member_refid

In the Member’s Area, I have outlined a few promotion
strategies that you can use right away. Just a few success
stories, one member who referred just 40 subscribers made 4
sales. That’s a 10% conversion. That proves that you don’t
have to have a huge list to begin with.

Anyway, I don’t want to get your hopes up too high. In
general OptinDesign.com converts 4% to 6% new subscribers
into customers.

To start, you can choose from a number of banners in the
Banners section. And you can also download the Squeeze Page
Makeover report, rebrand them with your referral link and
give them away for free. The report is available in the
Download section.

I guess that’s all for now. You made a wise decision by
joining OptinDesign.com.

We’ll talk again in the future…

Iszuddin Ismail aka Kidino

http://www.OptinDesign.com

Other Sites

http://www.DIYMiniSite.com

http://www.BloggingBig.com

http://www.WOWPopUp.com

http://www.CBTrickVideos.com

http://www.MoneyClicking.net

You see, in this email I immediately tell them about what they can do after signing up. Maybe they already know but there’s no harm in reminding them about it.

And then I straight away tell them about the 60% commission that they can earn. This is how you get people to send more subscribers. This is where the viral effect takes place. Furthermore, I tell them how my website is converting and experience from other subscribers.

And I lastly, I list some other of my websites that I think the subscribers might be interested in.

I think you are starting to get what I mean here. If you use a good software like Viral Sales Generator, there are a series of email messages from the system that you can customize. These emails are being triggered when certain events like sign-ups, referrals and sales take place. Be sure that you change this emails and promote something to your advantage.