Applying Tips for Google Slap

I do have a few Adwords campaign running. And more and more of my keywords are being deactivated. At first I created new ad groups for deactivated keywords, and created specific ads for the ad groups. It seems to work … my ads are running again, and I am paying much less than the suggested bidding price.

But then the keywords got deactivated again.

And recently I found out that content on your website affects your Adwords campaign … or atleast I was told. Now, I also learned a few things from the many teleseminars, forums talking about this recently. So I just updated my site with changes to tackle this Google Slap thing. I just uploaded it just now. I guess we’ll wait then and see if the deactivated keywords get activated again.