Adsense - Making any sense?

By Kidino @ 1 May, 2005

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Not that I don’t earn from Adsense. Doing fairly well across 10 sites (some are new, almost no traffic). But what Phil Wiley mentioned in his newsletter recently make sense.

What is it … it’s about how Adsense income is so fragile. And I agree with that. It has happened to me as well.

One time ago I was rocking Google with my computer case website. But after that Florida update - it was washed away with the waves. Luckily for me, almost instantly after that, Yahoo and MSN picked up my site. So now I am still doing good with the computer case website. But I see how fragile it is.

And another time, I have a website specifically about a paintball brand. Not big - just 7 pages or so. Didn’t do well in Google but it was rocking MSN and Yahoo. Yahoo contributed most traffic. But somehow, now Yahoo put me in 3rd page from 1st page previously. Luckily MSN didn’t do much.

And I heard another story I read from a search engine forum. A lady who was earning good income from Adsense wanted to move her website to another domain name. So she did all the 301 permenant redirect — and her ranking is now no where to be found. Because she doing very well previously, she even hired people. Now she has to lay-off those employees. And Google is ignoring her when she contacted them.

And I heard another story from a fairly known marketer here in Malaysia. He said that his earning from Adsense dropped 70% this month. He’s smart that Adsense is not his main income source.

Maybe I have been lucky all these while … but I don’t like to depend on luck.

So I have been thinking - what else should I do?

Perhaps it’s time to look into recurring commissions, or online MLM, or create more products of my own. Hmmm … I like creating products because I feel that I have control over it. But as of right now, if I have to do a lot of PPC, I don’t think that I can afford it yet.

Why?

Well, I go with a payment processor. And when I have my credit card charged for the PPC, my earning from the payment processor will only come like 2 months later. They’ll keep it for a month as safe deposit — in case of fraud, refunds or chargebacks. Then only they’ll send me a check, which takes about 14 days to arrive. And then when I deposit it to the bank, there another 30 days to clear.

BTW - it the same thing with Adsense — only that I don’t have credit card charges to clear.

If you have any comments about this, please share … would love to hear from you.

Sphinn
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